Dug Stevenson with Bay of Quinte Tourism makes a presentation to QW council (Photo: Tim Durkin/ Quinte News)
2018 marks year two of the Bay of Quinte Regional Marketing Board’s two-year plan and the organization is looking to build some momentum off of a successful 2017.
Some of the focuses include using travel trade and other areas to increase visitors during non-peak seasons, while internally overhauling the approach to the group’s website and social media strategies.
Executive Director Dug Stevenson says part of that is expanding the board’s approach to marketing through videos and using growing platforms like Facebook Live.
Stevenson says there will also be an increased focus on marketing for jobs, attracting workers in the skilled trades and trying to get provincial funding to tell some stories about new Canadians who have moved to the region and are making an impact.
