The former Quinte Humane Society has announced a name change and rebranding of the organization.
The society will be known as the Humane Society of Hastings Prince Edward.
“This is almost 50 years in the making. Throughout its history this organization has evolved substantially both as a provider for animals in need and also as a service to the communities it serves, which includes all of Hastings and Prince Edward Counties.” commented Donna Endicott, Chair of the Humane Society,
during a virtual announcement Wednesday.
President of They Integrated Inc, Shawn Patriquin, outlined how the society serves communities across the area, including North Hastings and Prince Edward County.
He said the new branding is an effort to reinvent the look and feel of the organization.
“Part of this was to represent the fact that the misconception that it only represented, or worked within, the Trenton and Belleville geographical area.”
Patriquin explained it is a conversion point to generate donations while the capital campaign is going on.
“It’s really a conversion point to generate donations during the kind of interim stage while the capital campaign is going on.”
Marilyn Lawrie stated,“These area very exciting times for QHS. We are proud to be announcing the launch of new branding that will reflect the mandate and vision of the Humane Society and its future new home on Wallbridge Loyalist Road.”
It was noted that the bottle return campaign alone has raised $15,000 since last June.
Mayor Jim Harrison pointed out that a new building for the society is long overdue.
“But I appreciate the work you’ve done. Yes, I’ve been around a long time. I know how old your building is. I know what your building used to be used for, and I know that yes, it’s uh, it’s long overdue. So we’re pleased to be able to help you.”
There will be more announcements regarding the capital fundraising campaign later this summer.
